New Booz-Allen study on the Healthcare Marketplace
April 18th, 2007
Booz-Allen published a new survey this month on how consumers and health-care providers are adjusting to consumer-driven healthcare.
Still going through this in detail, but some key interesting points:
- As costs are pushed toward the consumers (through high-deductible plans and the like), consumers are increasingly shopping for value (price/quality) in choosing healthcare providers
- Consumers are not finding the information they need to effectively compare providers and make the price/quality decisions they want to make
- There is a disconnect between the information consumers are beginning to demand and what providers are able or willing to provide.
Based on the above, this fits in well with a few things we’re working on here at BRINGO. More on this later.
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