Getting to the top of Google (or Search Engine Optimization)
June 18th, 2008
Most analysts say that more than 80% of internet searchers click on the “organic” search results as opposed to the paid advertisements on Google or the other search engines. We agree. So while we do manage some paid advertising campaigns for our clients, we have focused on developing our in-house expertise on Search Engine Optimization. We have gotten good enough with healthcare SEO that we are signing up local provider clients to our product (BRINGO Top Rank) you can click here to learn more about it: http://www.bringodentist.com/top-rank.html
This is a service where we can get YOUR website to the top of google so that prospective clients see your site the moment they are looking for a “dentist in (your area).” Sometimes clients want to appear at the top of cosmetic dentist in their area, or chiropractor, etc….you get the idea. Our clients tell us what services/products they want to sell more of…and we tell them how we can help them use Google to get there.
But of course, the proof is in the pudding…so allow me to show off a bit…without revealing the secrets of our clients, I will focus on some of our own properties and a few partners.
Go to google. Type in “dental marketing” and you will see www.bringodentist.com in the top 5. Try dental websites, and you’ll see the same thing. Not convinced? Try chiropractor marketing. Or chiropractor websites.
If you want to see what we do for clients, try typing in “electronic claims” and you will see www.ansdirect.com at the top of the search results. Every day, our client ANS is getting phone calls from prospective new clients because of our optimization.
Of course, search engine optimization takes a little time. We just began a project to optimize a site focused on offering dentists the best online continuing education courses with access to over 150 CERP accredited courses. The project is www.bringopro.com and over the coming weeks and months…we will also make this visible in the search results for “dental ce or dental continuing education.” (now we are in the third page of google….the process has just begun).
Thanks,
Mark Grazman